Most normal documents we prepare are of average size. These are easy to print and manage. They take little time as the settings involved in achieving professional printing are not as complicated. But when working with large-scale prints, be prepared to give a significant amount of time and cash towards the professional printing process. The below tips will simplify the process and help you get the process right with the first try.
Professional Design tips For Large Prints
Call them what you may: posters, banners or signs, these have the power to make a huge and positive impact on the target crowd if done right. Unfortunately, the opposite is also true. To make a print that will capture the attention of your target audience, you will need to use the right fonts, colours, and images – everything needs to fit together perfectly creating an irresistible balance. Additionally, it is important to understand the difference between bitmaps and vector images, RGB colours and CMYK and other technologies in the industry.
Bitmaps and Vector Images
Because vinyl banners are large, you should try to work with vector images. Vectors are different from bitmap formats. How? Well, instead of individual pixels being assigned to fixed locations and colour values, vectors have shapes, colours, and lines defined by mathematical equations. Because of this, no matter how large the image is made, it still retains its quality and sharpness. But since bitmaps have a limited number of pixels, scaling them up past a point means you will end up with a blurry and jagged image.
Another advantage of vector images is the fact that their file sizes are usually smaller than bitmaps. This may not seem like an important factor, but when processing lots of images, posters, and banners, you will notice a considerable difference in fast operation, download and upload times.
Be Wise with your Font Choice
Vinyl banners are viewed from far distances. As such, in addition to adding fonts that fit your business style, you also should consider readability. Most people find serif and script fonts difficult to read (though most non-professional designers love them).
To determine whether the font is readable from a distance, when you are done designing it on your laptop, back up a few steps and try reading it. If you can, you are good. If not, change the font to something simpler and easy to read.
Like fonts, your colour choice will play a big role in the readability of your poster design in Edmonton. Always go for a sharp contrast. The background colour should make the graphic elements pop.
For your poster design in Edmonton, keep your colour scheme simple. Two or three colours will suffice. Also, do not make the mistake of setting your design software to the CYMK mode. The RGB colour scheme mode will provide you with a whole lot more options to work with. Additionally, most filter options are only available in the RGB colour mode.
Lastly, and this cannot be stressed enough, balance is key. Be mindful of where you place images, how you use them and how many you use. Do not clutter the design as this will be a turn-off. With that said, happy designing. Hopefully, these tips make the process easier.